How to use LinkedIn Actions?

LinkedIn Actions are the kind of tasks that you can use to create a multichannel sequence within your campaign.

Weronika Wróblewska avatar
Written by Weronika Wróblewska
Updated over a week ago


Actions explained

With the option to connect a LinkedIn account, we introduce another type of task connected to this integration.

Whatever you choose for Woodpecker to do when running a campaign with the LinkedIn integration, you’ll need to choose an action to perform when it’s time for the specific task.

You have three types of actions to choose from:

Each action has its limits as to how many can be performed daily. The limits can be increased in account settings, but they can result in banning your LinkedIn account, so be mindful when changing them.

Note that the action will be performed through the LinkedIn account where you are logged into the browser with the Dux-Soup plugin installed.

No matter which action is chosen, it is possible to choose a different account from which it has to be performed for each step with LinkedIn automation. Of course, this is allowed if you have a few LinkedIn accounts connected to Woodpecker.

Visit profile

This action lets you notify your prospects that you viewed their profile, either as a first interaction with them, or a subtle reminder about yourself. Remember to keep your profile up-to-date to make a good impression on others and increase your chances of getting in touch with your prospects.

There’s no option to add a message for this action, so your prospects will be met with the link to your profile only. You can use this action as a second step, after sending them an email in the first step, so they are reminded about your message – another way to send a follow-up.

Send connection request

With this action, you are able to send a connection request to your prospects, along with a short message for them. There’s an option to add snippets and snippet fallbacks to the text, just like you’d add in an email copy of the Woodpecker campaign. The character limit for this message is 300, so please remember this when adding specific snippets.

In case the copy is too long, Woodpecker will redirect such prospect to the “To Check” tab with the “Paused (Character limit)” status assigned, where you will be able to correct that and send the invitation again.

The default limit of this action is 25 requests daily.

If you send an invitation to one person and then remove them from your Woodpecker database, it will be possible to send the invitation again after about 2 weeks - this is in accordance with LinkedIn rules.

Send direct message

By choosing this action, you can send a message on LinkedIn constructed in the Woodpecker campaign. The character limit for this message is 3000, and all the snippets offered by Woodpecker are available to use in the message.

In case the copy is too long, Woodpecker will redirect such prospect to the “To Check” tab with the “Paused (Character limit)” status assigned, where you will be able to correct that and send the message again.

Important: keep in mind that the prospects you plan to send a direct message to have to be in your Network. Those who are not in it will receive the status of "Bounced."

The default limit of this action is 200 messages daily.

Message sent via Dux-Soup will look something like this in the LinkedIn messages:

As you can see, there won’t be a sign that it has been sent from an outside tool, but rather that it has been sent manually.

Whenever a prospect replies to a connection request or to direct message via LinkedIn, you will see their reply in Woodpecker Inbox under the "LinkedIn" tab.

Their status will be changed to "Responded," and the campaign will be stopped for them, so if you want to continue contacting the prospect, you will have to change their status manually.

A/B testing for Actions

You can try out different versions of messages for sending out connection requests and direct messages, by using A/B testing. After you choose one of those two actions, just click on the "+" icon to add another version. You can have up to 5 of them within one LinkedIn action.

General settings

Similar to the Woodpecker email account, general settings for the LinkedIn accounts are available under the gear icon. Here, you can set the robot, which determines the speed and frequency of visiting profiles, as well as the intervals for performing this action.

You can also set how many days after reaching the invitation limit the robot should stop sending.

The robot can be delayed for a maximum of 10 days.

If you’d like to change the daily limits for profile visits, connection requests, and direct messages, you have to checkmark that you understand this can negatively affect your LinkedIn account.

The maximum number of connection requests that can be set is 500, and for direct messages, it’s 1000 daily. As for the profile visits, for regular LinkedIn accounts, the limit is up to 100 visits per day, however, for the LinkedIn Premium accounts, it can be up to 1500 visits daily.

After everything is set up, don’t forget to save the changes. The Settings for your LinkedIn account connected to Woodpecker are the reflection of settings in the Dux-Soup plug-in. After saving the changes in Woodpecker, it automatically alternates settings in the Dux-Soup plug-in panel. Keep that in mind when you change anything directly in Dux-Soup settings in your browser.

Dux-Soup limits

Along with the limits for the LinkedIn account seen in Woodpecker, some Dux-Soup limits need to be considered when performing Actions.

Dux-Soup as a tool counts manual profile visits/messaging/inviting contacts on LinkedIn as part of its own limits. That is, if you visit several profiles manually, those profiles will be counted towards your Woodpecker Visit limit, and that means using up your daily actions limit. Because of this, the campaign in Woodpecker may not start, and in the account settings, the usage limit will show 0/X ( X being the number set as the limit).

With that in mind, we recommend leaving it to automatic processes as much as possible – at least visits and connection requests, as you’ll need to reply to the DMs eventually.

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